Join the Campaign Management Workshop from Leadership Institute!
Wappingers Falls, NY May 30, 2015
The Campaign Management Workshop teaches you how to manage or contribute to a winning campaign. Every year thousands run for elected office, but only a few win. Get the skills necessary to be a leader for any campaign.
You will create campaign, finance, and communications plans as well as voter outreach and get-out-the-vote strategies.
Ideal attendees are activists, campaign staff, candidates, or groups interested in working on ballot initiatives, propositions, or legislation.
You will learn to:
Recruit and manage volunteers
Build a grassroots infrastructure
Get your voters to the polls
Develop your campaign’s message
Sample Lectures Include:
What a Campaign Looks Like
The Real Nature of Politics and Elections
Researching the Candidates and District
Developing a Campaign Strategy and Message
Voter Identification and Targeting
Voter Contact Tactics: Phones, Mail, In Person
Voter Contact Tactics: Social Networking and New Media
Voter Turnout Operations
Fundraising- Direct Mail Fundraising, Events, Internet Fundraising