Join the Campaign Management Workshop, May 30, 2015

Join the Campaign Management Workshop from Leadership Institute!
Wappingers Falls, NY May 30, 2015

The Campaign Management Workshop teaches you how to manage or contribute to a winning campaign. Every year thousands run for elected office, but only a few win. Get the skills necessary to be a leader for any campaign.

You will create campaign, finance, and communications plans as well as voter outreach and get-out-the-vote strategies.

Ideal attendees are activists, campaign staff, candidates, or groups interested in working on ballot initiatives, propositions, or legislation.

You will learn to:

Recruit and manage volunteers
Build a grassroots infrastructure
Organize precincts
Get your voters to the polls
Develop your campaign’s message

Sample Lectures Include:

What a Campaign Looks Like
The Real Nature of Politics and Elections
Researching the Candidates and District
Developing a Campaign Strategy and Message
Building Coalitions
Voter Identification and Targeting
Voter Contact Tactics: Phones, Mail, In Person
Voter Contact Tactics: Social Networking and New Media
Voter Turnout Operations
Fundraising- Direct Mail Fundraising, Events, Internet Fundraising


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